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Hojicha latte
Hojicha latte

THE HOJICHA LATTE
FOR YOUR OFF HOURS.

THE HOJICHA LATTE
FOR YOUR OFF HOURS.

THE HOJICHA LATTE
FOR YOUR OFF HOURS.

Smooth Japanese hojicha powder for hot or iced lattes at home.

Hojicha latte

THE HOJICHA LATTE
FOR YOUR OFF HOURS.

Smooth Japanese hojicha powder for hot or iced lattes at home.

Hojicha latte

MEET YOUR OFF SWITCH

MEET YOUR OFF SWITCH

MEET YOUR OFF SWITCH

MEET YOUR OFF SWITCH

Hojicha powder

Pure Japanese hojicha powder, made for smooth café-style lattes at home. Deeply roasted for a nutty, chocolatey flavour that holds its own in milk without tasting grassy, bitter or smoky. Whisk it hot or pour it over ice.

Pure Japanese hojicha powder, made for smooth café-style lattes at home. Deeply roasted for a nutty, chocolatey flavour that holds its own in milk without tasting grassy, bitter or smoky. Whisk it hot or pour it over ice.

For after coffee.

For after coffee.

For after coffee.

For after coffee.

When you’ve had enough [coffee] or [matcha]. But not enough of café drinks.

When you’ve had enough [coffee] or [matcha]. But not enough of café drinks.

Organic negative-space pattern

LESS CAFFEINE.
MORE OFF HOURS.

LESS CAFFEINE.
MORE OFF HOURS.

LESS CAFFEINE.
MORE OFF HOURS.

LESS CAFFEINE.
MORE OFF HOURS.

THE ROASTED SIDE OF TEA.

THE ROASTED SIDE OF TEA.

Caramel. Cacao. Roasted Nuts. Smooth

Caramel. Cacao. Roasted Nuts. Smooth

Caramel. Cacao. Roasted Nuts. Smooth

FROM NISHIO, JAPAN

FROM NISHIO, JAPAN

Japanese hojicha, carefully roasted and stone-milled.

FROM NISHIO, JAPAN

Japanese hojicha, carefully roasted and stone-milled.

FROM NISHIO, JAPAN

Japanese hojicha, carefully roasted and stone-milled.

HOT. ICED.
PHONE FACE DOWN.

HOT. ICED.
PHONE FACE DOWN.

HOT. ICED.
PHONE FACE DOWN.

HOT. ICED.
PHONE FACE DOWN.

16-24mg

16-24mg

16-24mg

of caffeine.

of caffeine.

Typically, per 2g serving

Typically, per 2g serving

Typically, per 2g serving

OFF MODE

WHAT TIME YOU OFF?

WHAT TIME YOU OFF?

WHAT TIME YOU OFF?

A smooth hojicha latte for afternoons and evenings. Made for taking your time.

A smooth hojicha latte for afternoons and evenings. Made for taking your time.

A smooth hojicha latte for afternoons and evenings. Made for taking your time.

Iced Hojicha latte
Iced Hojicha latte
Map of Japan
Map of Japan

SOURCED FROM

SOURCED FROM

SOURCED FROM

Nishio, Japan

Nishio, Japan

From Nishio in Aichi Prefecture, a historic tea-growing region shaped by a mild climate, rich soil and centuries of cultivation. This is where our hojicha begins.

From Nishio in Aichi Prefecture, a historic tea-growing region shaped by a mild climate, rich soil and centuries of cultivation. This is where our hojicha begins.

From Nishio in Aichi Prefecture, a historic tea-growing region shaped by a mild climate, rich soil and centuries of cultivation. This is where our hojicha begins.

Your questions, answered

Your questions, answered

What is a hojicha latte?

What does hojicha taste like?

What is the difference between hojicha and matcha?

Does a hojicha latte contain caffeine?

How do you make a hojicha latte?

Make it an

OFF HOURS ritual.

ICED MAPLE HOJICHA LATTE

HOJICHA CLOUD LATTE

CLASSIC HOJICHA LATTE

Make it an

OFF HOURS ritual.

ICED MAPLE HOJICHA LATTE

HOJICHA CLOUD LATTE

CLASSIC HOJICHA LATTE

Make it an

OFF HOURS ritual.

ICED MAPLE HOJICHA LATTE

HOJICHA CLOUD LATTE

CLASSIC HOJICHA LATTE

YOUR OFF HOURS

YOUR OFF HOURS

OFF HOURS

OFF HOURS

OFF HOURS

OFF HOURS

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© OFF HOURS 2026

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